Art Director: Jean Ghalo | Art Director Assistant : Marc Ghalo | Photographers: Jean Ghalo & Naim Chidiac | Videographer: Ralph Beatingo | Stylist: Tanya Kassab | Producer: Lucia Muchova Production: Jean Ghalo & Friends | Special thanks to Mont Blanc & Mojo PR
Objectives:
Montblanc 1858 new adventure is related to desert. The brief was to create regional content targeting Middle East region, with the spirit of the brand adventure. The rocky desert was the choice of the location, taking the hero into a hike in a beautiful location in the northern mountains of the UAE. The journey was from day time till sunset and the blue hour of the day.
Outcome:
- White label content
- MRPINGLIFE.com content
- 5 Different looks
- Each look with large, mid, and product closeup
- 5 Different Reels